OUR INSIGHTS
Notes on websites, search and AI
Passkeys Explained: Safer Sign-ins for Your Business
Passkeys let you sign in with your fingerprint, face or PIN instead of a password. What they are, why they resist phishing and how to roll them out at work.
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Your Backups Work, But Can You Recover?
A backup successful message is reassuring, but can you actually restore your files? How to check your backups, test recovery and keep copies safe from ransomware.
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How to Get Found on ChatGPT, Perplexity and Google AI Mode
The way people search for businesses is changing. Alongside traditional Google searches, a growing number of people are now using AI tools like ChatGPT,...
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Google's May 2026 Core Update: What Small Businesses Need to Know
Google launched its May 2026 Core Update on 21 May and it has now finished rolling out. For many small business websites, rankings shifted noticeably...
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How Artificial Intelligence Is Reshaping Business, June 2026
Artificial Intelligence is no longer a future technology, it's becoming a core part of how modern businesses operate. From automated customer support and...
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How Much Does It Cost to Reach Page 1 of Google?
Many businesses want to know how much it costs to reach Page 1 of Google, but the answer depends on competition, website quality, and your target...
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Template Website vs Custom HTML Website: Which Is Best for Your Business?
When launching a new website, one of the first decisions you'll face is whether to use a template-based platform such as Shopify, Wix, or Squarespace, or...
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